Hello, all! I'm Aimee, the Marketing and Digital Manager
here at JCT600 Ferrari Leeds. Further to my introduction at the end of last
year, I wanted to share with you an unforgettable experience I recently had at
Oulton Park Circuit when I attended UK Ferrari Challenge for the first time.
Months of preparation led up to the highly anticipated round
at Oulton, especially after a close battle at the season opener in Snetterton.
Being a part of the JCT600 Ferrari Leeds team, I was fortunate enough to have
the opportunity to attend the event and witness the combination of cutting-edge
technology, raw power, and the unmistakable beauty of Ferrari cars.
Stepping foot into the paddock on the Friday race day, I was
amazed to see that the atmosphere was electric, and a contagious energy
surrounded the entire event. The track was adorned with Ferrari branding, and
the paddock was bustling with activity as teams prepared their cars for the
upcoming races.
As a member of the marketing team, I couldn't help but take
note at the way the team had created an immersive experience for the everyone
that attended, including drivers, clients and enthusiasts – something of which
I plan to bring more of to our dealership.
A highlight of my experience was undoubtedly witnessing the
intense races unfold on the track. I was captivated by the skill and precision
exhibited by the drivers, where each lap was a symphony of power and finesse,
with the 488 Challenge Evo cars effortlessly manoeuvring around corners and
pushing the limits of performance.
Apart from the thrilling races, I was provided a fantastic
opportunity to connect with fellow enthusiasts and connect with clients. Engaging
in conversations about our shared love for the brand and exchanging stories of
our most cherished Ferrari moments.
From seasoned collectors to young enthusiasts just starting
their journey, everyone had a unique perspective to offer. These interactions
further reinforced the sense of community and camaraderie that exists within
the brand.
I am grateful for the opportunity to witness first-hand the passion and dedication that makes Ferrari Challenge UK an unparalleled motorsport experience. The event serves as a reminder that the Ferrari legacy continues to captivate the hearts and minds of automotive enthusiasts around the world. Seize the opportunity to attend if you ever get the chance.
If you're interested in attending a Challenge race, please email me at aimee.bradley@jct600.co.uk